ABOUT US
It's a Family Thing.
Founded in 2019 by brother-and-sister duo, Gianni & Adriana, Lyfcycle was built on a legacy of technical and outdoor apparel expertise. With deep industry roots, we combine decades of experience in sourcing, manufacturing, and innovation to create garments that perform, last, and make an impact.
We believe sustainability and quality go hand in hand. By working with trusted suppliers, we push the boundaries of responsible production and material innovation, delivering durable, high-performance apparel without compromise.
As we grow, our vision remains the same—to drive change and build a better future for apparel, together.
RESPONSIBLE
We prioritise ethical and eco-conscious production, ensuring every garment meets the highest sustainability standards. From sourcing certified materials to working with trusted, audited factories, we are committed to minimising environmental impact while maintaining superior quality.
DURABLE
Built to last—our apparel is designed for performance, resilience, and longevity. We focus on technical innovation, premium materials, and rigorous testing to create garments that stand up to demanding industries, reducing waste and the need for frequent replacements.
TRANSPARENT
We believe in full supply chain visibility. Our commitment to traceability and honest communication ensures that brands know exactly where and how their products are made. By fostering accountability, we help create a more responsible and trustworthy apparel industry.
OUR VALUES
OUR MISSION
Simplify Sustainable Sourcing.
We believe that brands shouldn’t have to choose between quality, performance, and responsibility, so we make it easier to create durable, high-performance apparel with a lower impact.
By combining expert sourcing, material innovation, and ethical manufacturing, we help brands navigate the complexities of responsible production. Our goal? To push the industry forward—one garment at a time.
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